Welcome to Beer Wine Liquor Superstore in Gatlinburg, TN - America's most unique liquor store experience and your one-stop shop for drink selection and fun in Gatlinburg and the Smoky Mountains. We are the place everyone told you about! Who else sells beer, wine, liquor, moonshine, and has a tasting bar? Pro Tip: Skip the lines and crowds at local distilleries. Known as the "Superstore" to locals and visitors, we’ve got it all - here you’ll find the area’s largest selection of beer, wine, liquor, plus find cigars, photo ops, and hand-painted goodies from local artists. What else would you expect at America’s most unique liquor store experience? We will also help you plan out and stock up for your Sevierville, Pigeon Forge, and Gatlinburg weddings, events, family reunions, and parties! We are the preferred partner of the area's finest caterers, wedding planners, and cabin rental companies in the Smokies. Visit our Superstore and Tasting Bar where a good time and free samples flow daily.